1. Introduction

At Gradientt, we are committed to protecting your privacy and ensuring the security of your information. This Privacy Policy explains how we collect, use, disclose, and safeguard data when you use our services as a mobile performance agency.
2. Information We Collect
2.1. Non-Personal Data: Gradientt does not collect, store, or process any personal data such as names, addresses, or other personally identifiable information (PII). We exclusively work with non-personal data, which is data that cannot be used to directly or indirectly identify an individual.
2.2. Traffic Data: We collect traffic data from various mobile publishers for the sole purpose of providing advertising services to our clients. This data may include device information, IP addresses, mobile ad identifiers, and other non-personal data.

3. How We Use Data
Gradientt uses non-personal data for the following purposes:

• To purchase and analyze traffic from mobile publishers.
• To provide our advertising services, including cost-per-install (CPI) and cost-per-action (CPA) campaigns.
• To optimize advertising campaigns for our clients.
• To comply with legal and regulatory requirements.

4. Data Retention
We retain non-personal data for the minimum period necessary to fulfill our business purposes and legal obligations. Once the data is no longer needed, it is securely deleted.

5. Data Security
Gradientt takes appropriate technical and organizational measures to protect non-personal data from unauthorized access, disclosure, alteration, or destruction. We use industry-standard security practices to ensure the security of the data we handle.

6. Data Disclosure
We may share non-personal data with our advertising partners and clients for the purpose of optimizing advertising campaigns. We do not disclose personal data because we do not collect or store it.

7. GDPR Compliance
Gradientt complies with the General Data Protection Regulation (GDPR) and respects the rights of data subjects as defined by GDPR. As we do not process personal data, the GDPR’s provisions related to personal data do not apply to our operations.

8. Changes to this Privacy Policy
Gradientt may update this Privacy Policy to reflect changes in our practices or for other operational, legal, or regulatory reasons. We encourage you to review this policy periodically for any updates.

9. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data handling practices, please contact us at info@gradientt.com.